5 tips for Vine to be successful…
Everyone has already heard about Vine, the new mobile App purchased by Twitter. The application lets its users capture a number of short film frames, which are looped in a short 6-second video and can easily be shared on Facebook and Twitter. On this post we will go over of 5 tips for Vine that any brand can apply and have success!
Don’t fight against simplicity.
Your Vine videos should be short and simple. They can be done in a simple and quick manner. Finding a creative way to divide your brand messages in interesting 6 seconds videos is the way to go. However if you can’t convey your message in a video of six seconds
you might need to do more than one Vine video.
Put your creativity at the service of the platform.
You won’t have any problem attracting someone’s attention during the first six
seconds, but if you want people sharing your videos, you’ll have to give it an of extra shot of creativity for your audience and their followers. The most successful brands on Vine today showcase their products and give out tips. Your content should be fun, practical, useful and attractive; attributes that your potential consumers will soon begin to appreciate.
Integrate your videos with other platforms.
Vine allows you to embed your videos on Twitter and Facebook, complete with hashtag campaigns. Each social media feed supplies traffic for the other, creating a web of attention and interaction. This scenario certainly sounds like a great situation to be in since your brand will get more visibility. What could be better?.
Communicate to your audience.
Exactly the same as what would happen in a tweet, surely your Vine will not disrupt
Twitter. You have to find those users that you know you can reach with your message and communicate with them. Try searching for the type of content that has already worked
with success in your other social media marketing campaigns and think about how to put the same value into your Vine account.
It’s only a Vine (a tiny 6 second video). Just like Twitter with its 140 characters.
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Do you have any tips for Vine or creative Vines of your own? Why not share them with us below without spamming of course!